Privacy Policy
Effective Date: November 13, 2026
Last Updated: November 13, 2026
Overview: Information and Choices at Liptavo
This notice explains the relationship between personal information and the decisions made during a visit to https://liptavo.com. We distinguish information necessary for a transaction from optional communications or technologies that may be governed by separate privacy choices. It covers information handled in connection with shopping, payments, delivery, customer service, and website use.
Identity of the Data Controller
Data Controller: Guangzhou Hejia Trading Co., Ltd.
Unified Social Credit Code (USCC): 91440118MAKBLK184T
Registered Address: Room K692, 5th Floor (Factory Building A2), No. 2 Yejing Street, Xintang Town, Zengcheng District, Guangzhou
Privacy Contact Email: service@liptavo.com
Telephone: +86 13745396281
Business Hours: Monday to Friday: 9:00 AM - 5:00 PM (UTC+8, China Standard Time)
Guangzhou Hejia Trading Co., Ltd. determines the purposes and essential means of personal information processing carried out for the Liptavo storefront. An independently regulated payment provider, delivery company, or other organization may also be responsible for information it controls for its own services and legal obligations.
A. Information Needed to Fulfill a Customer's Request
When you submit an order, relevant records may include your name, billing and shipping information, recipient details, contact email, telephone number, items and quantities, discounts, checkout selections, order identifier, and transaction status. We handle these records to validate and fulfill the requested purchase, communicate about delivery, administer cancellations or refunds, and keep required transaction accounts. The payment service used at checkout is responsible for handling payment credentials under its arrangements; please never email us full card numbers or verification codes.
When you contact support, your message may provide an order reference, correspondence history, a description of the problem, and photographs or supporting material you choose to share. Such information is used to investigate and respond to the particular question. A return request may require details about the product condition and shipment, but unrelated sensitive documents should not be sent.
B. Information Created by Browsing and Site Operation
Network and website interactions may generate technical records such as an IP address, approximate location inferred from the network, device type, browser version, referring page, pages requested, time stamps, session identifiers, and security diagnostics. Some of this information is required to deliver pages, maintain shopping carts, handle a secure checkout, and prevent abuse. Information used for optional analytics or advertising, when those services are actually enabled, is subject to applicable notice, consent, and opt-out requirements.
C. Reasons for Processing and Applicable Legal Bases
Our core uses include fulfilling orders and delivery, responding to purchase-related requests, protecting the store from fraud, meeting tax or accounting duties, and handling lawful claims. Depending on the privacy law that governs an activity, these uses may rest on performance of a contract, compliance with a legal obligation, an appropriately assessed legitimate interest where that basis is recognized, or consent when required. Consent to optional marketing is not a condition of receiving necessary service messages. We do not treat an ordinary purchase as unlimited permission for unrelated profiling.
D. How Information May Be Shared
Information may be made available to organizations providing services necessary for an order or site operation: commerce and hosting infrastructure, payment processing, order fulfillment, carriers, customer-support systems, security services, and qualified professional advisers. The details shared should be appropriate to the task. For example, a carrier needs a delivery address and parcel information, not an unrelated account password. Some recipients process data under our instructions, while others act as independent controllers. We may also disclose information when a binding legal requirement applies or in a legally compliant transfer of business operations.
E. Cookies, Advertising, and the Right to Choose
Functional browser storage may maintain a cart, session, security controls, or checkout. Optional analytics, personalization, and advertising technologies may use cookies or similar identifiers if enabled. Where applicable law requires consent before nonessential technologies are used, that consent must be collected; where it provides an opt-out right, a qualifying request must be honored. Cookie and privacy-preference controls, browser settings, and unsubscribe links can provide ways to express those choices. Blocking essential storage can prevent some shopping functions from operating.
If a law defines certain disclosure as a sale or sharing of personal information or as targeted advertising, consumers may have related opt-out rights. Recognized browser privacy preference signals will be handled when required by the relevant law. We do not represent that a particular external advertising pixel or analytics vendor is active unless actually used in the store.
F. Data Processing Across Borders
Our operating company is located in China. A customer's destination country and the locations of logistics, payment, hosting, or support providers may differ. Processing, access, or storage may therefore involve more than one jurisdiction. Where international transfers require specified safeguards, additional notices, contracts, or other lawful mechanisms, those requirements apply. Only information necessary for the relevant purpose should be made available to a recipient.
G. Keeping Records and Protecting Them
We retain different categories of information for periods reasonably linked to their uses: for example, an order record may be needed for an after-sales claim or tax duty; a security record may be needed to investigate misuse; an unsubscribe record may be retained to respect a marketing choice. Lawful recordkeeping or dispute requirements may justify retention even after the purchase has ended. When no appropriate reason remains, information is deleted, de-identified, or otherwise handled as required by law. We use reasonable organizational and technical security measures, but no internet transmission or electronic system is completely risk-free.
H. Exercising Privacy Rights
Depending on your location and applicable law, you may request access, correction, erasure, restriction, portability, or a copy of personal information; object to particular processing; withdraw consent; or opt out of certain marketing, defined sharing, sale, or targeted advertising. Some jurisdictions also provide appeal rights or recourse to a privacy regulator. Legal exemptions may apply, including where records must be kept for an accounting duty or legal claim.
Email service@liptavo.com with a description of the right you wish to exercise and enough information to identify the relevant transaction or account. We may request proportionate verification before disclosing or changing information. Responses are provided in accordance with the timeframe and explanation requirements of the applicable law. Please do not include passwords or full payment details in your request.
I. Children's Data, Outside Sites, and Changes
Purchasing through this website is intended for adults 18 years of age or older. We do not knowingly seek to establish a purchase relationship with a child. If you believe a minor's data requires attention, email our privacy contact. Websites linked from ours may control their own information practices. We may update this notice when the website's actual handling of information or applicable rules change; the dates at the top identify the relevant version. Additional notice or consent will be provided where the law requires it.
Contacting the Controller
Data Controller: Guangzhou Hejia Trading Co., Ltd.
Unified Social Credit Code (USCC): 91440118MAKBLK184T
Company Address: Room K692, 5th Floor (Factory Building A2), No. 2 Yejing Street, Xintang Town, Zengcheng District, Guangzhou
Support Email: service@liptavo.com
Contact Phone: +86 13745396281
Business Hours: Monday to Friday: 9:00 AM - 5:00 PM (UTC+8, China Standard Time)